The global digital language learning market was worth US$5.69 billion in 2018 and is expected to continue to grow at a rapid rate, a study by market research firm ReportLinker has found.
The report noted that the global digital language learning market is expected to grow at a CAGR of 13.4% over the period 0f 2019-2027, to amount to US$17.18 billion by 2027.
Growth in recent years in the digital language learning market is primarily driven by the growing popularity of digital learning across various sectors.
The Asia-Pacific region has the highest market share of the digital language learning market.
Education as a sector is one of the most promising for the rapid evolution of digitisation in both developed and developing countries.
Developing countries in particular, such as China, India and Brazil, are witnessing high demand for digital learning.
Schools across the world are increasingly digital
Schools in China, South Korea and Australia prepare their students to excel in the rapidly digitising world.
India is one of the prominent countries where digitisation in the education sector is booming and the market is expected to grow in the coming years.
There are many different aspects to digitised language learning which all work to enhance a student’s ability to learn, speak and write in the new language.
The involved aspects include online courses, online examination, digital textbooks and animation.
Digitised education has helped many countries to modernise their education sector and several developing countries are in the process of adopting this trend to prepare their students to meet the standards of the education and corporate sectors in western countries.
As the education sector welcomes more digital products, the digital learning market is rapidly gaining pace.
Government initiatives driving digital language learning growth
Governments are starting initiatives to support and promote the development and adoption of digital language learning.
For example, in 2016, the Mexican Minister of Public Education started and initiative to mandate the English language for state primary school students in the country. The aim of this was to encourage more students to study abroad.
In March 2014, the Chilean government announced Estrategia Nacional de Ingles 2014-2030, a national program to promote English language learning among all segments of the country’s population.
With increased government investment into language learning, the digital language learning market is expected to boom in the coming years.
Pic: Farzad Mohsenvand
Kate Frazer is a reporter for Global Education Times with a focus on UK/Ireland and North American education news. When she is not writing for GET News, Kate spends her time as an English and Maths tutor, and is currently pursuing her PGCE in Secondary Mathematics.
You can reach her at: firstname.lastname@example.org