The Malaysian Domestic Student survey by QS Enrolment Solutions has found that career focus, postgraduate study progression and personal interests were key motivations for Malaysia university applicants to continue their tertiary education.
Twenty-nine percent stated they were looking for further study; 28% felt that a degree was necessary to compete in the work place; and 23% were motivated by their own personal interest.
The showed that the wider field or area of study was decided before moving to narrow on their specific choice of course. The final stage of the process was deciding which university to apply to.
Conducted between November 2018 and March 2019, the survey drew participation from five universities with over 800 individual respondents.
Andy Nicol, managing director of QS Enrolment Solutions, said: “In an increasingly competitive market, it is crucial the institutions listen to the views of prospective students carefully, particularly in terms of how universities can increase perceptions and ratings of student satisfaction.
“The report can help universities adapt to the changing expectations of students and harness the opportunities presented by the shifting higher education market.”
Teaching quality most important for Malaysia applicants choosing university
Teaching quality proved to be the most important factor when choosing a course, with the majority of Malaysia university applicants scrutinising and comparing institutions in great detail.
The report found that Malaysian students relied heavily on numerical indicators, such as university rankings (61%) or percentage scores in the form of graduate employment rates (64%) as a means to judge teaching quality.
Student experience was also judged in the same way. Students surveyed judged student experience by using rankings and ratings (81%), the institution website (76%) and word of mouth (74%).
The largest indicator (68%) for Malaysian students for teaching quality was that the institution had received recognition via a countrywide measurement scheme.
The two main factors that students used to define how they judged a “good” teacher or lecture were that they were passionate about the subject they teach and that they had “real-world” experience extending beyond academia.”
Nicol stated that QS Enrolment Solutions hoped that the results from the surveys would help Malaysian institutions adapt to students’ changing expectations and harness the opportunities presented by the shifting higher education market.
Pic: Zukiman Mohamad
Kate Frazer is a reporter for Global Education Times with a focus on UK/Ireland and North American education news. When she is not writing for GET News, Kate spends her time as an English and Maths tutor, and is currently pursuing her PGCE in Secondary Mathematics.
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